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| Item Details | Price | ||
|---|---|---|---|
Learn Smart Marketing: Digital Skills & Ai Tools in One Course
Instructor: Edapt
Language: Malayalam
Validity Period: Lifetime
Please Note:
We offer this as a self-paced online course, perfect for flexible learning at your own pace. The program includes 250+ modules and covers 50+ powerful tools to help you build real-world skills.
You can start anytime and learn on your schedule.
For more information or to get access, please contact us via WhatsApp at +91 9072 6165 00.
About this Course:
Digital Marketing-ഇന്റെകാലം കഴിഞ്ഞു, ഇനി Ai Marketing-ഇന്റെ കാലമാണ്
Who is this Course for?
പുതുതായി ബിസിനസ് തുടങ്ങുന്നവർ, ഫ്രീലാൻസ് ജോലി ചെയ്യുന്നവർ, സ്റ്റാർട്ടപ്പ് തുടങ്ങാൻ ആഗ്രഹിക്കുന്നവർ, മാർക്കറ്റിംഗ് ജോലി ചെയ്യുന്നവർ, സോഷ്യൽ മീഡിയ കണ്ടന്റ് ക്രിയേറ്റർമാർ എന്നിവർക്കെല്ലാം ഈ കോഴ്സ് വഴി പുതിയ അറിവും കഴിവും നേടാം.
❓What Makes Us Unique?
✅ Suitable for all levels: Beginners to Advanced
✅ 250+ Expert Video Lessons: Lifetime access to comprehensive learning materials.
✅ Ultimate AI Prompts Cheat Sheet for Digital Marketing: Write powerful prompts to get instant results for any digital marketing task.
✅ Continuous Updates: Stay ahead with regular course enhancements.
✅ App & Web Access: Learn anywhere, anytime on your preferred device.
✅ LinkedIn Sharable Certificate – Showcase your skills on LinkedIn and boost your career.
✅ Course in Malayalam – Learn comfortably in your native language.
Course Description:
ഇന്റർനെറ്റിന്റെ വളർച്ചയോടെ ഡിജിറ്റൽ മാർക്കറ്റിംഗ് ഒരു അനിവാര്യ ഘടകമായി മാറിയിരിക്കുന്നു. ചെറുകിട വ്യാപാരികൾ മുതൽ വൻകിട കമ്പനികൾ വരെ ഡിജിറ്റൽ സാന്നിധ്യം ഉറപ്പാക്കേണ്ടത് അത്യാവശ്യമാണ്. നിരന്തരം മാറിക്കൊണ്ടിരിക്കുന്ന ഈ മേഖലയിൽ ആർട്ടിഫിഷ്യൽ ഇന്റലിജൻസ് പുതിയൊരു വിപ്ലവം സൃഷ്ടിച്ചിരിക്കുകയാണ്. ഈ കോഴ്സിലൂടെ നിങ്ങൾക്ക് ഡിജിറ്റൽ മാർക്കറ്റിംഗിന്റെ അടിസ്ഥാന തത്വങ്ങളും, ആധുനിക AI ടൂളുകളുടെ പ്രായോഗിക ഉപയോഗവും പഠിക്കാം.
❓കോഴ്സിലൂടെ എന്തെല്ലാം പഠിക്കാം.
👉 സെർച്ച് എഞ്ചിൻ ഒപ്റ്റിമൈസേഷൻ (SEO), കണ്ടന്റ് മാർക്കറ്റിംഗ്, യൂട്യൂബ് മാർക്കറ്റിംഗ്, വെബ്സൈറ്റ് നിർമ്മാണം, ഗൂഗിൾ ആഡ്സ്, ഫേസ്ബുക്ക് ആഡ്സ് തുടങ്ങി ഡിജിറ്റൽ മാർക്കറ്റിംഗിന്റെ എല്ലാ അടിസ്ഥാന ഘടകങ്ങളും ഈ കോഴ്സിലൂടെ പഠിക്കാം.
👉 മണിക്കൂറുകൾ എടുക്കുന്ന കണ്ടന്റ് ക്രിയേഷൻ, കോപ്പി റൈറ്റിംഗ്, ക്യാപ്ഷൻ തുടങ്ങിയവ AI ഉപയോഗിച്ച് എങ്ങനെ മിനിറ്റുകൾക്കുള്ളിൽ പൂർത്തിയാക്കാം എന്ന് പഠിക്കാം.
👉 ഇമേജുകൾ, വീഡിയോകൾ തുടങ്ങിയ ക്രിയേറ്റിവ് കണ്ടന്റ് AI ഉപയോഗിച്ച് വേഗത്തിൽ നിർമ്മിക്കാം.
👉 ഉപഭോക്താക്കളുടെ പെരുമാറ്റരീതികൾ, താൽപര്യങ്ങൾ എന്നിവ AI വളരെ കൃത്യമായി വിശകലനം ചെയ്ത് കൃത്യമായ ടാർഗറ്റ് ഓഡിയൻസിനെ കണ്ടെത്താൻ പഠിക്കാം.
👉 ഓരോ ഉപഭോക്താവിന്റെയും താൽപര്യങ്ങൾക്ക് അനുസരിച്ച് പെർസണലൈസ് ചെയ്ത മാർക്കറ്റിംഗ് സന്ദേശങ്ങൾ നൽകാൻ പഠിക്കാം.
👉 സെർച്ച് എഞ്ചിൻ ഒപ്റ്റിമൈസേഷന് ആവശ്യമായ കീവേഡ് റിസർച്ച്, കണ്ടന്റ് ഒപ്റ്റിമൈസേഷൻ തുടങ്ങിയവ AI വഴി കൃത്യമായി ചെയ്യാൻ പഠിക്കാം.
👉 ഭാവിയിലെ മാർക്കറ്റ് ട്രെൻഡുകൾ മുൻകൂട്ടി കണ്ടെത്തി തന്ത്രങ്ങൾ ആവിഷ്കരിക്കാൻ പഠിക്കാം.
👉 വിവിധ ഭാഷകളിലേക്ക് കണ്ടന്റ് പരിഭാഷപ്പെടുത്തി ആഗോള വിപണിയിലേക്ക് എങ്ങനെ എത്തിച്ചേരാം എന്ന് പഠിക്കാം.
👉 ആവർത്തിച്ചുള്ള മാർക്കറ്റിംഗ് ജോലികൾ ഓട്ടോമേറ്റ് ചെയ്ത് സമയവും ഊർജ്ജവും മറ്റ് പ്രധാന കാര്യങ്ങൾക്കായി ഉപയോഗിക്കാം.
👉 AI ടൂളുകൾ ഉപയോഗിച്ച് ഒരേസമയം നിരവധി പ്ലാറ്റ്ഫോമുകളിൽ മാർക്കറ്റിംഗ് നടത്താൻ പഠിക്കാം.
| Live Classes Recorded Videos | |||
| Introduction to WordPress and Getting Started with WordPress | Preview | ||
| Introduction to WordPress and Getting Started with WordPress (Part 2) | |||
| Introduction to WordPress and Getting Started with WordPress (Part 3) | |||
| Content writing for SEO | Preview | ||
| DISCORD tutorial | |||
| Introduction to WordPress and Getting Started with WordPress (Part 4) | |||
| Introduction to WordPress and Getting Started with WordPress (Part 5) | |||
| Introduction to WordPress and Getting Started with WordPress (Part 6) | |||
| Introduction to WordPress and Getting Started with WordPress (Part 7) | |||
| Introduction to WordPress and Getting Started with WordPress (Part 8) | |||
| Introduction to WordPress and Getting Started with WordPress (Part 9) | |||
| Seo (Part 1) | |||
| Seo Part(2) | |||
| Seo (Part 3) | |||
| Seo (Part 4) | |||
| Seo (Part 5) | |||
| SEO (Part 6 ) | |||
| Seo (Part 7) | |||
| SEO (Part 8) | |||
| Getting started with meta business suite Part 1 | |||
| Meta Ads Part 2 | |||
| Meta Ads Part 3 | |||
| Meta Ads Part 4 | |||
| Meta Ads Part 5 | |||
| Meta Ads Part 6 | |||
| Meta Ads Part 7 | |||
| Meta Ads Part 8 | |||
| Meta Ads Part 9 | |||
| Meta Ads Part 10 | |||
| Google Ads Part 1 | |||
| Google Ads Part 2 | |||
| Google Ads Part 3 | |||
| Google Ads Part 4 | |||
| Google Ads Part 5 | |||
| Google Ads Part 6 | |||
| Google Ads Part 7 | |||
| E-commerce Part 1 | |||
| E-commerce Part 2 | |||
| E-commerce Part 3 | |||
| E-commerce Part 4 | |||
| E-commerce and Affiliate Marketing | |||
| Section 1: Foundations of Digital Marketing | |||
| Mapping Your Learning Journey | |||
| The Essence of Marketing Strategy | |||
| Section 2: Diving into Market Research | |||
| The A-Z Market Research | |||
| The Ultimate DM 101 Handbook by Edapt Techni | |||
| Unveiling Product Insights | |||
| ChatGPT Login | |||
| Crafting Your Target Audience Persona | |||
| The Competitor Analysis Breakdown | |||
| Section 3: Crafting Your Online Presence | |||
| Website Building Demystified | |||
| WordPress Installation Guide | |||
| Logo Creator | |||
| Crop Editor | |||
| Choosing and Installing a Theme | |||
| Branding: Website Title & Logo | |||
| Structuring Your Pages | |||
| Designing Header & Footer Menus | |||
| Personalising Fonts & Colours | |||
| Creating an Engaging Home Page | |||
| Setting Up Your Online Store | |||
| Perfecting the Product Page | |||
| Starting a Blog | |||
| Writing Your First Blog Post | |||
| Shop and Account Management Pages | |||
| Crafting a Contact Page | |||
| Ensuring Website Safety & Performance | |||
| Streamlining Site Navigation | |||
| Section 4: Mastering SEO | |||
| SEO Fundamentals | |||
| Conducting Effective Keyword Research | |||
| MozBar | |||
| Access Google Keyword Planner | |||
| Crafting SEO-Friendly Content | |||
| On-Page SEO Techniques | |||
| Building Backlinks Strategy | |||
| Section 5: Email Marketing Excellence | |||
| Email Marketing 101 | |||
| Capturing Leads Effectively | |||
| Designing Impactful Email Campaigns | |||
| Crafting Compelling Email Prompts | |||
| Section 6: Leveraging Google Analytics | |||
| Introduction To Google Analytics 4 | |||
| Setting Up GA4 | |||
| Integrating WooCommerce With GA4 | |||
| Linking GA4 With Google Search Console | |||
| Filtering Internal Traffic | |||
| Lead Tracking Essentials | |||
| Setting Up Alerts | |||
| Navigating The Demo Account | |||
| Mastering Dashboard Navigation | |||
| Analysing Traffic Trends | |||
| Understanding Audience Locations | |||
| Demographic Insights | |||
| Page Performance Analysis | |||
| Identifying Source, Medium and Channels | |||
| Data Comparison Techniques | |||
| User Management And Access | |||
| Integrating Google Ads | |||
| Tracking A Campaign In Google Analytics | |||
| Campaign Url Builder | |||
| URL Shortner | |||
| Marketing Theoretical Framework | |||
| Exploring Marketing Theory | |||
| Section 7: Unleashing the Power of Prompt Engineering with ChatGPT | |||
| The Art Of Prompt Engineering | |||
| Crafting Custom Instructions | |||
| Techniques for Prompt Priming | |||
| Exploring Iteration Strategies | |||
| Understanding 0-1-Few Shot Learning | |||
| Designing Output Templates | |||
| Detailed Step-by-Step Guides | |||
| Understanding The Technique Of 'Act As' | |||
| Engaging with Different Perspectives | |||
| Simplifying Concepts for a 4th Grader | |||
| Enhancing Follow-up Question Techniques | |||
| Presenting Information in Tabular Formats | |||
| Making Comparisons | |||
| Summarization Skills | |||
| Inviting Critique | |||
| Self-Critique Methodologies | |||
| Learning through Teaching | |||
| Mimicking User Writing Styles | |||
| Soliciting Advice | |||
| Advanced Techniques in Laddering | |||
| Fine-Tuning Advanced Prompt Engineering | |||
| Section 8: Unveiling Brand Essence | |||
| Differentiating Branding from Market | |||
| The Necessity of a Brand Strategy | |||
| Anatomy of Branding | |||
| Embracing a Purpose-Driven Brand | |||
| Illustrations of Brand Purpose | |||
| Crafting Your Brand's Purpose | |||
| Vision's Role in Branding | |||
| Samples of Brand Visions | |||
| Defining Your Brand's Vision | |||
| The Significance of a Mission Statement | |||
| Examples of Brand Missions | |||
| Formulating Your Brand Mission | |||
| Core Values in Brand Identity | |||
| Exemplifying Brand Values | |||
| Establishing Your Brand Values | |||
| Competition Identification | |||
| Uncovering Your Unique Selling Proposition | |||
| Inspirations for Differentiation | |||
| The Strategy of Positioning | |||
| Developing Your Positioning Statement | |||
| Understanding Brand Personality | |||
| Shaping Your Brand Personality | |||
| Discovering Your Brand Voice | |||
| Mastering Brand Storytelling | |||
| Techniques for Telling Your Brand Story | |||
| Naming Your Brand | |||
| Crafting an Impactful Tagline | |||
| Choosing Your Brand Colors | |||
| Selecting Your Brand Fonts | |||
| Overview of Brand Logo Types | |||
| Designing Your Brand Logo | |||
| Section 9: Content Marketing Mastery | |||
| Fundamentals of Content Marketing | |||
| Setting Your Content Objectives | |||
| Generating Content Ideas | |||
| Exploring Different Content Formats | |||
| Focusing on Textual Content | |||
| Creating Engaging Text Content | |||
| The Art of Image Content | |||
| Crafting Captivating Image Content | |||
| Venturing into Video Content | |||
| Producing Compelling Video Content | |||
| Adhering to Content Marketing Best Practices | |||
| Structuring a Content Marketing Plan | |||
| Evaluating Content Performance | |||
| Section 10: Sales Psychology Insights | |||
| Leveraging the Principle of Reciprocity | |||
| Sparking Curiosity in Your Audience | |||
| Utilizing Scarcity for Urgency | |||
| Building Trust with Social Proof | |||
| The Framework of the 3 Boxes | |||
| Section 11: Copywriting Secrets | |||
| Decoding Copy Writing | |||
| Distinguishing Benefits From Features | |||
| Deep Understanding of Your Offering | |||
| Tailoring Messages to Your Audience | |||
| The Three Pillars of Persuasive Copy | |||
| Identifying Writing Personalities | |||
| Overcoming the Time and Money Objections | |||
| Crafting Magnetic Headlines | |||
| Enhancing with Subheads | |||
| The Art of Persuasion in Copy | |||
| Empowering Your Copy with Power Words | |||
| Narrating Perfect Stories | |||
| Applying the AIDA Mode | |||
| Eliminating Writer's Block | |||
| Strategies for Calls-to-Action | |||
| Applying Your Copywriting Skills | |||
| Ad 1 | |||
| Ad 2 | |||
| Ad 3 | |||
| Ad 4 | |||
| Ad 5 | |||
| Solutions to Copywriting Assignment | |||
| Exploring Marketing Channels | |||
| An Overview of Marketing Channels | |||
| Section 12: Google Ads Comprehensive Guide | |||
| Google Ads Account Setup | |||
| Understanding Google Ads Structure | |||
| Configuring Network Settings | |||
| Managing Campaign Dates | |||
| Exploring Campaign URL options | |||
| Targeting Specific Locations | |||
| Language Settings | |||
| Audience Types | |||
| Targeting Audience Segment | |||
| Bidding Strategies | |||
| Scheduling Ads | |||
| Ad Rotation Strategies | |||
| Structuring Ad Groups and Ad Group Setup | |||
| Ad Rules and Best Practices | |||
| Crafting Successful Text Ads | |||
| Set Up Your Text Ad | |||
| Sitelink Assets | |||
| Callout Assets | |||
| Promotion Assets | |||
| Price Assets | |||
| Call Assets | |||
| Structured Snippet Assets | |||
| Lead Form Assets | |||
| App Assets | |||
| Budget and Campaign Publish | |||
| Billing | |||
| Dashboard | |||
| Conversion Tracking | |||
| Generate Website Conversion Tracking Code | |||
| Install Google Site Tag | |||
| Understanding Keywords | |||
| Keyword Research | |||
| Keyword Planning | |||
| Keyword Organising | |||
| Keyword Match Types | |||
| Negative Keywords | |||
| Finding & Listing Negative Keywords Part 1 | |||
| Finding & Listing Negative Keywords Part 2 | |||
| Keyword Research - Finding Keywords Part 1 | |||
| Keyword Research - Finding Keywords Part 2 | |||
| Keyword Research - Finding Competitors Keywords | |||
| Keyword Planning - Using the Buyer’s Funnel | |||
| Keyword Planning - Volume & Costs Estimates | |||
| Keyword Organising - Finding Themes & Wrapping | |||
| Calculate Your Max CPC Bid | |||
| Quality Score | |||
| Ad Rank | |||
| Manage Multiple Accounts | |||
| Section 13: Mastering YouTube Advertising | |||
| Why use Google video ads | |||
| How to Link Youtube Channel to Google Ads : Part 1 | |||
| How to Link Youtube Channel to Google Ads : Part 2 | |||
| Different Types of Video Ads : Part 1 | |||
| Different Types of Video Ads : Part 2 | |||
| Starting Our Video Ad Campaign | |||
| Final Words | |||
| Section 14: Excelling with Facebook Ads | |||
| Getting Started - Meta Business Suite | |||
| Business info and Payment Method | |||
| Campaign Setup | |||
| Advantage Campaign Budget | |||
| Install Meta Pixel | |||
| Attribution Settings | |||
| Audience Targeting | |||
| Placements | |||
| Create DCT Ad | |||
| Primary Texts and Headlines | |||
| Review & Publish | |||
| Section 14: Facebook Marketing Mastery | |||
| Decoding Facebook Marketing | |||
| Comparing Profiles and Pages | |||
| Maximising Your Page's Potential | |||
| Fostering an Engaged Community | |||
| Top Strategies for Engaging Post | |||
| Boosting Your Reach on Facebook | |||
| Section 15: Instagram Marketing Insights | |||
| The Essentials of Instagram Marketing | |||
| Frequently Asked Questions about Instagram Marketing | |||
| Transitioning to a Business Account | |||
| Optimising Your Instagram Profile | |||
| Crafting Content That Resonates | |||
| Leveraging User - Generated Content | |||
| Mastering the Use of Hashtags | |||
| Effective Tagging Strategies | |||
| Utilizing Geotags for Local Reach | |||
| Amplifying with Mentions | |||
| A Deep Dive into Instagram Reels | |||
| Understanding the Reels Algorithm | |||
| Exploring Reels Features | |||
| Strategies for Reels Success | |||
| The Science Behind Instagram Posts | |||
| Post Algorithm Insights | |||
| Templates for Instagram Success | |||
| Post Strategies for Maximum Engagement | |||
| Leveraging Instagram Stories | |||
| Mastering Story Highlights | |||
| Strategies for Highlight Engagement | |||
| Section 16: YouTube Marketing Strategies | |||
| Introduction To YouTube Marketing | |||
| Optimsing About Us Page | |||
| Designing An Engaging Channel Banner | |||
| Sourcing Ideas for Video | |||
| Planning Your Video | |||
| Embracing Youtube Shorts | |||
| Diverse Recording Techniques | |||
| Setting Up Your Recording Gear | |||
| Configuring OBS | |||
| Building On-Camera Confidence | |||
| Self Recording Tips and Tricks | |||
| Video Editing With Microsoft Clipchamp | |||
| Video Editing With Microsoft Clipchamp: Part 2 | |||
| Uploading and Optimising YouTube Video | |||
| Crafting Click-Worthy Thumbnails | |||
| Utlising End Screens for Engagement | |||
| Adding Cards on YouTube Videos | |||
| Tips to Grow Your YouTube Channel | |||
| Section 17: Pinterest Marketing | |||
| Intro to Pintrest Marketing | |||
| Create a Business Profile | |||
| Modelling After Influencers | |||
| Enhancing Your Profile SEO | |||
| Claim Your Website | |||
| Create a Design - Board - Pin | |||
| Get Targeted Followers | |||
| Collect Pins and Boards | |||
| Why Pinterest Ads Work | |||
| Section 18: LinkedIn Marketing | |||
| LinkedIn vs. Other Social Media Platforms | |||
| Account Creation and Profile Optimization | |||
| Banner Image Design | |||
| Connecting with People | |||
| Create Your First Post | |||
| Different Types of LinkedIN Ads | |||
| LinkedIN Ad Objectives | |||
| LinkedIn Ad Format: Part 1 | |||
| LinkedIn Ad Format: Part 2 | |||
| Creating Business Account | |||
| Section 19: Quora Marketing | |||
| Introduction and Create Account | |||
| Profile and Overview | |||
| Quora question and Answer | |||
| Quora Business - Ad Campaign and Ads | |||
| Section 20: Twitter Marketing | |||
| Twitter/X - Introduction | |||
| Make your Tweet/Post | |||
| X Ad campaign | |||
| Section 21: Freelancing on UpWork | |||
| Introduction to Freelancing on UpWork | |||
| Sign up to Upwork | |||
| Getting started on Upwork and create your profile | |||
| Write your Upwork bio | |||
| How to fix your rate | |||
| Connects, Portfolio and Pro | |||
| Apply for jobs and know about proposals | |||
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